Business Communication Today, Global Edition, Pearson eText -- SMS Setup Record

For courses in business communication. Business Communication Today continues to demonstrate the vital connection between recent technological develo...
Publisher: Pearson D
ISBN: 9781292353210
$27.95
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For courses in business communication.
Business Communication Today continues to demonstrate the vital connection between recent technological developments and modern business practices. Each new edition addresses the most essential changes in technology and how they impact the business world, while still covering timeless communication skills such as listening, presenting, and writing. With coverage of mobile communication, social media, and the emerging impact of artificial intelligence, the 15th Edition blends leading-edge topics with timeless fundamental skills. With a clear, fluid chapter organisation, the text introduces, develops, and reviews major concepts to maximise students' understanding of the material.

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Products specifications
Attribute nameAttribute value
FormatElectronic book text
AudienceProfessional and scholarly
Author(s)Courtland L. Bovee John V. Thill
Edition15